Czech Republic: pre-purchase sources of product information 2015

Published by Statista Research Department, Jun 10, 2016
This statistic shows how consumers in Czech Republic first heard about the product or offer they recently purchased. During the 2015 survey, it was found that 15 percent of the respondents obtained their information through discussions with other people.

Which statement best describes how you heard about the product or offer you purchased?

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Sources

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Release date

June 2016

Region

Czechia

Survey time period

January to March 2014, January to March 2015

Number of respondents

6,140 respondents

Age group

16 years and older

Special properties

internet users who recently made a purchase

Method of interview

Online panel

Supplementary notes

The source adds the following information: "Answers may not sum to 100% due to rounding, no answers, don't knows."

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