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Denmark: time spent on pre-purchase product research 2015 This statistic shows how much time consumers in Denmark spent on researching a product before purchasing it in 2015. During the survey period it was found that 11 percent of Danish respondents started collecting information days before the purchase.
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Description Source More information
This statistic shows how much time consumers in Denmark spent on researching a product before purchasing it in 2015. During the survey period it was found that 11 percent of Danish respondents started collecting information days before the purchase.
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Release date
June 2016
Region
Denmark
Survey time period
January to March 2014; January to March 2015
Number of respondents
6,272 respondents
Age group
16 years and older
Special properties
internet users who recently made a purchase
Method of interview
Online panel
Supplementary notes
The source adds the following information: "Answers may not sum to 100% due to rounding, no answers, don't knows."

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