Most influential advertising media among U.S. Hispanic online shoppers 2014

The graph shows most influential advertising media according to Hispanic online shoppers in the United States in 2014. According to survey respondents, TV and online display were the most likely to inspire Hispanics' purchasing decisions, each with a 43 percent share.

Most influential advertising media among Hispanic online shoppers in the United States in 2014

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Sources

Release date

December 2014

Region

United States

Survey time period

2014

Number of respondents

607 respondents

Age group

18 years and older

Special properties

among Hispanic online shoppers

Supplementary notes

Within the studied sample, 78 percent of respondents were aged 18 to 34.
The source does not provide information on the type of the survey or the specific date of the study.

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Statistics on "Hispanics in the U.S. Part I"

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