Reasons for funding projects via donation-based platform in UK 2014, by importance

When backing projects through a donation-based crowdfunding platform, how important are the following for your decision to fund?

by Statista Research Department, last edited Nov 7, 2014
Reasons for funding projects via donation-based platform in UK 2014, by importance This statistic shows the factors influencing a funder's decision to fund projects through donation-based crowdfunding platforms, rated by importance. The data is taken from a survey on the altnerative finance industry in the United Kingdom (UK), conducted in 2014. At that time 64 percent of funders said that "how their money would be spent" was a very important factor in their decision to fund.
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When backing projects through a donation-based crowdfunding platform, how important are the following for your decision to fund?

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