Digital advertising expenditure APAC 2016-2024

Published by Leander von Kameke, May 3, 2022
Digital advertising spending in the Asia-Pacific region has increased from 2016 and amounted to just over 87 billion U.S. dollars in 2019. Digital ad expenditure in APAC was forecasted to decrease slightly to approximately 86.93 billion U.S dollars in 2020, likely due to impacts from the outbreak of the coronavirus (COVID-19).

Digital advertising spending in the Asia-Pacific region from 2016 to 2019 with forecasts from 2020 to 2024 (in billion U.S. dollars)

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Release date

June 2020

Region

Asia, APAC

Survey time period

2016 to 2019

Special properties

includes desktop, mobile, social media, and online video ads

Supplementary notes

* Forecast

Includes desktop, mobile, social media, and online video ads.

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