Influence of social media on multigenerational travelers in the U.S. 2014

Influence of social media on multigenerational travelers' planning decisions in the United States as of December 2014

Influence of social media on multigenerational travelers in the U.S. 2014 This statistic shows the influence of social media on multigenerational travelers' planning decisions in the United States as of December 2014. During the survey, 40 percent of the respondents said they had selected a destination based at least partially on the information, photos, or videos they viewed on social media websites.
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Influence of social media on multigenerational travelers' planning decisions in the United States as of December 2014

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Share of respondents
Selected a destination based at least partially on information/photos/videos on social media websites40%
Selected a travel service supplier based on exposure to information on social media websites25%
Share of respondents
Selected a destination based at least partially on information/photos/videos on social media websites40%
Selected a travel service supplier based on exposure to information on social media websites25%
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This statistic shows the influence of social media on multigenerational travelers' planning decisions in the United States as of December 2014. During the survey, 40 percent of the respondents said they had selected a destination based at least partially on the information, photos, or videos they viewed on social media websites.
Show more
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