This statistic shows the influence of social media on multigenerational travelers' planning decisions in the United States as of December 2014. During the survey, 40 percent of the respondents said they had selected a destination based at least partially on the information, photos, or videos they viewed on social media websites.
Influence of social media on multigenerational travelers' planning decisions in the United States as of December 2014
Characteristic
Share of respondents
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Preferred Hotel Group. (December 9, 2014). Influence of social media on multigenerational travelers' planning decisions in the United States as of December 2014 [Graph]. In Statista. Retrieved September 13, 2024, from https://www.statista.com/statistics/375869/influence-of-social-media-on-multigenerational-travelers-us/
Preferred Hotel Group. "Influence of social media on multigenerational travelers' planning decisions in the United States as of December 2014." Chart. December 9, 2014. Statista. Accessed September 13, 2024. https://www.statista.com/statistics/375869/influence-of-social-media-on-multigenerational-travelers-us/
Preferred Hotel Group. (2014). Influence of social media on multigenerational travelers' planning decisions in the United States as of December 2014. Statista. Statista Inc.. Accessed: September 13, 2024. https://www.statista.com/statistics/375869/influence-of-social-media-on-multigenerational-travelers-us/
Preferred Hotel Group. "Influence of Social Media on Multigenerational Travelers' Planning Decisions in The United States as of December 2014." Statista, Statista Inc., 9 Dec 2014, https://www.statista.com/statistics/375869/influence-of-social-media-on-multigenerational-travelers-us/
Preferred Hotel Group, Influence of social media on multigenerational travelers' planning decisions in the United States as of December 2014 Statista, https://www.statista.com/statistics/375869/influence-of-social-media-on-multigenerational-travelers-us/ (last visited September 13, 2024)
Influence of social media on multigenerational travelers' planning decisions in the United States as of December 2014 [Graph], Preferred Hotel Group, December 9, 2014. [Online]. Available: https://www.statista.com/statistics/375869/influence-of-social-media-on-multigenerational-travelers-us/