Facebook access penetration 2020, by device

Facebook is the biggest social network worldwide, and its accessibility through multiple mobile apps as well as its mobile website plays a large part in its success. In January 2020, 98 percent of active user accounts worldwide accessed the social network via any kind of mobile phone.

Facebook in mobile-first markets



The countries with the biggest Facebook audiences are India, the United States, Brazil and Indonesia, all of which have more than 100 million Facebook users each. With the exception of the United States, all of these are digital markets with mobile-first audiences. In many emerging markets, mobile is often the first online experience, providing online users with their first internet experience through inexpensive smartphones and mobile data contracts. In India and Indonesia, mobile by far surpasses desktop in terms of audiences and time spent.

Mobile Facebook access



Due to the social network’s wide reach on mobile, it is unsurprising that Facebook consistently ranks as one of the most-downloaded app publishers worldwide. The company usually racks up more than 100 million total app downloads on a monthly basis. Some of the apps published by Facebook include the eponymous social networking app (and its low-bandwidth version, Facebook Lite), Facebook Messenger (also available as Messenger Lite), Facebook Pages Manager and Facebook Local. In the Google Play Store, Facebook Messenger, Messenger Lite and Facebook frequently rank among the top downloaded apps every month.

Device usage of Facebook users worldwide as of January 2020

Share of users
Any kind of mobile phone98%
Laptop or desktop computer1.9%
Both phones and computers19%
Only via a mobile phone79%
Loading statistic...
You need to log in to download this statistic
Register for free
Already a member?
Log in
Show detailed source information?
Register for free
Already a member?
Log in
Sources

Release date

January 2020

Region

Worldwide

Survey time period

January 2020

Age group

18 years and older

Statista Accounts: Access All Statistics. Starting from $708 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$59 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.

Statistics on "Facebook"

Statista Accounts: Access All Statistics. Starting from $708 / Year
Learn more about how Statista can support your business.