Facebook access penetration 2019, by device

Device usage of Facebook users worldwide as of January 2019

by J. Clement, last edited Apr 29, 2019
Facebook access penetration 2019, by device Facebook is the biggest social network worldwide, and its accessibility through multiple mobile apps as well as its mobile website plays a large part in its success. In January 2019, 96 percent of active user accounts worldwide accessed the social network via mobile devices.
Facebook in mobile-first markets

The countries with the biggest Facebook audiences are India, the United States, Brazil and Indonesia, all of which have more than 100 million Facebook users each. With the exception of the United States, all of these are digital markets with mobile-first audiences. In many emerging markets, mobile is often the first online experience, providing online users with their first internet experience through inexpensive smartphones and mobile data contracts. In India and Indonesia, mobile by far surpasses desktop in terms of audiences and time spent.

Mobile Facebook access

Due to the social network’s wide reach on mobile, it is unsurprising that Facebook consistently ranks as one of the most-downloaded app publishers worldwide. The company usually racks up more than 100 million total app downloads on a monthly basis. Some of the apps published by Facebook include the eponymous social networking app (and its low-bandwidth version, Facebook Lite), Facebook Messenger (also available as Messenger Lite), Facebook Pages Manager and Facebook Local. In the Google Play Store, Facebook Messenger, Messenger Lite and Facebook frequently rank among the top downloaded apps every month.
Show more

Device usage of Facebook users worldwide as of January 2019

Loading statistic...
Share of users
Smartphones & tablets (combined mobile)96%
Laptop and desktop25%
Tablets16%
Feature phones1.2%
Share of users
Smartphones & tablets (combined mobile)96%
Laptop and desktop25%
Tablets16%
Feature phones1.2%
Download Settings Share
Download started
Please be patient - this may take a moment
by J. Clement, last edited Apr 29, 2019
Facebook is the biggest social network worldwide, and its accessibility through multiple mobile apps as well as its mobile website plays a large part in its success. In January 2019, 96 percent of active user accounts worldwide accessed the social network via mobile devices.
Facebook in mobile-first markets

The countries with the biggest Facebook audiences are India, the United States, Brazil and Indonesia, all of which have more than 100 million Facebook users each. With the exception of the United States, all of these are digital markets with mobile-first audiences. In many emerging markets, mobile is often the first online experience, providing online users with their first internet experience through inexpensive smartphones and mobile data contracts. In India and Indonesia, mobile by far surpasses desktop in terms of audiences and time spent.

Mobile Facebook access

Due to the social network’s wide reach on mobile, it is unsurprising that Facebook consistently ranks as one of the most-downloaded app publishers worldwide. The company usually racks up more than 100 million total app downloads on a monthly basis. Some of the apps published by Facebook include the eponymous social networking app (and its low-bandwidth version, Facebook Lite), Facebook Messenger (also available as Messenger Lite), Facebook Pages Manager and Facebook Local. In the Google Play Store, Facebook Messenger, Messenger Lite and Facebook frequently rank among the top downloaded apps every month.
Show more
Statista Accounts: Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$49 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.
Leading companies trust Statista:
paypalgoogleadobepgsamsungtelekom
Related Studies: Available to Download in PDF or PPTX Format
Facebook
Facebook

All Information
in one Presentation

Facebook

Everything On "Facebook" in One Document: Edited and Divided into Handy Chapters. Including Detailed References.

I think of Statista as Google for researchers. Statista provides you with the information you search for right away.
Dr. Horst Stipp

Dr. Horst Stipp
EVP, Research & Innovation, Advertising Research Foundation

Statistics on "Facebook"
  • Company Overview
  • Reach
  • Demographics
  • Usage
The most important statistics
  • Advertising
Discover Statista
Need help with using Statista for your research? Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Learn more about how Statista can support your business.
Do you have any questions about our business solutions?

We provide you with detailed information about our Corporate Account.