Canadians likely to showroom and webroom while holiday shopping in Canada 2015

Percentage of internet users likely to showroom or webroom while holiday shopping in Canada as of October 2015

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Release date

December 2015

Region

United States

Survey time period

October 2015

Number of respondents

1,510 respondents

Age group

18 years and older

Special properties

respondents from Calgary, Montreal and Toronto

Method of interview

Online survey

Supplementary notes

Showrooming was defined as researching products in-store before buying digitally.
Webrooming was defined as researching products digitally before buying in-store.

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