Ford - global vehicle sales by quarter 2019 & 2020

In the first quarter of 2020, vehicle wholesales at Ford Motor Company reached 1.13 million units worldwide. This figure marks a drop of over 20 percent across the globe on the year before, when dealers and distributors purchased about 1.43 Ford and Lincoln vehicles.

Weak demand in key markets

New car sales have slumped in recent years in the United States, Ford’s largest market, and most of Ford's lineup has taken a hit. Between 2015 and 2019, Ford's U.S. vehicle sales dropped from 2.7 million to 2.4 million units. 2019 will now see the end of a two-year plan at Ford that is reducing full-time employee headcount by 10 percent in the United States. Along with a ramp-up of light truck models, this reduction in workforce may be needed as U.S. customers have fallen out of love with sedans. China is the largest buyer of Ford vehicles after the United States. China was the first country to experience the brunt of COVID-19, and Ford's wholesales slumped by almost 30 percent. To put Ford Motor Company’s vehicle sales into perspective on the world stage, the industry's car sales in China declined by around 82 percent between February 2019 and 2020.

Ford Motor Company's vehicle wholesales worldwide between 1st quarter 2019 and 1st quarter 2020

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Survey time period

Q1 2019 to Q1 2020

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