Average number of likes per Facebook post of selected top pharma companies in 2012 and 2013

Global pharma companies by Facebook post likes 2012-2013 This statistic displays selected top global pharmaceutical companies by the number of likes per Facebook post based on IMS Health Social Media Engagement Index data, as of January 2014 for the preceding 24 months. During this time, Pfizer received about 102.9 likes per post. This score exhibits the companies' usage of social media for healthcare topics. The Indices were studied based on Twitter, Facebook, and Youtube profiles and measured based on attributes like number of posts, replies, and shares.
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Likes per post
Johnson & Johnson589.5
GlaxoSmithkline159.7
Novo Nordisk142.6
Boehringer Ingelheim133.1
Pfizer102.9
Novartis93
Bayer71.4
Lilly58.6
AstraZeneca55.9
Teva49
Merck & Co37.3
Merck KGaA16
Sanofi2.8
Gilead Sciences0.5
Fresenius0
Likes per post
Johnson & Johnson589.5
GlaxoSmithkline159.7
Novo Nordisk142.6
Boehringer Ingelheim133.1
Pfizer102.9
Novartis93
Bayer71.4
Lilly58.6
AstraZeneca55.9
Teva49
Merck & Co37.3
Merck KGaA16
Sanofi2.8
Gilead Sciences0.5
Fresenius0
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This statistic displays selected top global pharmaceutical companies by the number of likes per Facebook post based on IMS Health Social Media Engagement Index data, as of January 2014 for the preceding 24 months. During this time, Pfizer received about 102.9 likes per post. This score exhibits the companies' usage of social media for healthcare topics. The Indices were studied based on Twitter, Facebook, and Youtube profiles and measured based on attributes like number of posts, replies, and shares.
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Release date
January 2014
Region
Worldwide
Survey time period
2012 and 2013
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