Weight loss: how consumers change their diet worldwide by region 2014

This statistic presents the results of a survey conducted from August 13 to September 5, 2014. Internet users worldwide were polled how they change their diet in order to lose weight. Among those, who are trying to lose some kilograms, 56 percent of European consumers indicated they were eating more natural and fresh foods in order to reduce their body weight.

Ways among consumers to change their diet in order to lose weight worldwide in 2014, by region

Asia-PacificEuropeMiddle East/AfricaLatin AmericaNorth America
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Source

Release date

January 2015

Region

Worldwide

Survey time period

August 13 to September 5, 2014

Number of respondents

more than 30,000**

Special properties

respondents with online access

Method of interview

Online survey

Supplementary notes

* Among those changing their diet to lose weight.
** The survey polled more than 30,000 consumers in 60 countries throughout Asia-Pacific, Europe, Latin America, the Middle East, Africa and North America. The sample has quotas based on age and sex for each country based on its Internet users and is weighted to be representative of Internet consumers. It has a margin of error of ±0.6 percent. This survey is based only on the behavior of respondents with online access. Internet penetration rates vary by country.
The survey does not specify the age group of respondents.

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Statistics on "Diets and weight loss in the U.S."

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