U.S. consumers: brand preference food storage bags and containers 2014

This statistic illustrates the results of a survey among U.S. adult consumers. The survey was fielded online by Harris Interactive in November 2014, asking the respondents whether they typically buy name-brand or store brand food storage bags and other containers. The survey revealed that 35 percent of respondents prefer name-brand food storage bags and other containers. When it comes to garbage bags and trash can liners, results are similar, by the way.

Do you typically buy name-brand or store brand food storage bags and other containers?*

Characteristic	Share of respondents
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Release date

February 2015

More information

Region

United States

Survey time period

November 12 to November 17, 2014

Number of respondents

2,276 respondents

Age group

18 years and older

Special properties

U.S. adults

Method of interview

Online survey

Supplementary notes

* The original question ran as follows: 'For each of the following types of products, please indicate whether you typically buy name-brand products or store brand products (sometimes referred to as 'house brand' or 'private label')?'

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