Digital ad spend in Argentina 2016-2022

Published by
Julia Faria,
Mar 1, 2023
Digital advertising spending in Argentina totaled roughly 25.8 billion Argentine pesos in the first half of 2022. The amount corresponded to over 70 percent of the online ad spend recorded in 2021. Overall, investment in online ads has strongly increased in Argentina since 2016.

Digital advertising spending in Argentina from 2016 to H1 2022 (in billion Argentine pesos)

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Release date

March 2023

Region

Argentina

Survey time period

2016 to H1 2022

Supplementary notes

The release date is the date of access.
Figures have been rounded.

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