Ad spend growth in Argentina 2022, by medium

Published by
Julia Faria,
Feb 22, 2023
Advertising spending in Argentina increased by 116 percent in 2022, according to the projections. The investments in cinema advertising recorded a year-on-year growth of 500 percent, boosted by the reopening of movie theaters post-COVID-19 pandemic. TV ad expenditure grew by 112 percent, while digital ad spend was 136 percent higher in 2022 compared to 2021.

Change in advertising spending in Argentina in 2022, by medium

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Release date

December 2022

Region

Argentina

Survey time period

2022

Special properties

forecast

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Statistics on " Advertising in Argentina "

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Overview

7

Ad market in Argentina

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Traditional advertising

5

Digital advertising

7

Consumer insights

7

Further related statistics

15

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Topics

Advertising in ArgentinaAdvertising in Latin AmericaAdvertising in BrazilKey economic indicators of ArgentinaDigital advertising in Latin America
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