In 2023, mobile advertising spending in Germany stood at 1.72 billion euros, up 8.4 percent from 1.59 billion a year earlier. Mobile accounted for 39 percent of digital ad spend in the Western European country in 2023.
Mobile advertising spending in Germany from 2020 to 2023
(in billion euros)
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
RMS. (January 31, 2024). Mobile advertising spending in Germany from 2020 to 2023 (in billion euros) [Graph]. In Statista. Retrieved January 21, 2025, from https://www.statista.com/statistics/388597/mobile-advertising-expenditure-in-germany/?__sso_cookie_checker=failed
RMS. "Mobile advertising spending in Germany from 2020 to 2023 (in billion euros)." Chart. January 31, 2024. Statista. Accessed January 21, 2025. https://www.statista.com/statistics/388597/mobile-advertising-expenditure-in-germany/?__sso_cookie_checker=failed
RMS. (2024). Mobile advertising spending in Germany from 2020 to 2023 (in billion euros). Statista. Statista Inc.. Accessed: January 21, 2025. https://www.statista.com/statistics/388597/mobile-advertising-expenditure-in-germany/?__sso_cookie_checker=failed
RMS. "Mobile Advertising Spending in Germany from 2020 to 2023 (in Billion Euros)." Statista, Statista Inc., 31 Jan 2024, https://www.statista.com/statistics/388597/mobile-advertising-expenditure-in-germany/?__sso_cookie_checker=failed
RMS, Mobile advertising spending in Germany from 2020 to 2023 (in billion euros) Statista, https://www.statista.com/statistics/388597/mobile-advertising-expenditure-in-germany/?__sso_cookie_checker=failed (last visited January 21, 2025)
Mobile advertising spending in Germany from 2020 to 2023 (in billion euros) [Graph], RMS, January 31, 2024. [Online]. Available: https://www.statista.com/statistics/388597/mobile-advertising-expenditure-in-germany/?__sso_cookie_checker=failed