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Online video advertising expenditure in Germany 2012-2015
Online video advertising expenditure in Germany from 2012 to 2015 (in million euro)
by Statista Research Department,
last edited
Nov 30, 2014
This statistic displays online video advertising spending in Germany from 2012 to 2013, with forecast to 2015. It was forecast that mobile advertising spending would reach 274 million euro in 2014, up from 176 million euro in 2012.
Online video advertising expenditure in Germany from 2012 to 2015 (in million euro)
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| Spending in million euro** | |
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Description
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by Statista Research Department,
last edited
Nov 30, 2014
This statistic displays online video advertising spending in Germany from 2012 to 2013, with forecast to 2015. It was forecast that mobile advertising spending would reach 274 million euro in 2014, up from 176 million euro in 2012.
- Show sources information
- Show publisher information
- Release date
- November 2014
- Region
- Germany
- Survey time period
- 2012 to November 2014
- Supplementary notes
-
* Forecast
** At current prices. Exchange rate vs. US$ = 0.73095
Figures are after (net) negotiated discounts.
Agency commission has not been deducted from the figures.
The figures do not include production costs.
Source
- Show sources information
- Show publisher information
- Release date
- November 2014
More information
- Region
- Germany
- Survey time period
- 2012 to November 2014
- Supplementary notes
-
* Forecast
** At current prices. Exchange rate vs. US$ = 0.73095
Figures are after (net) negotiated discounts.
Agency commission has not been deducted from the figures.
The figures do not include production costs.
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Statistics on "Advertising in Germany"
- Overview
The most important statistics
- Advertising investments and net advertising revenue of the media in Germany from 2009 to 2018 (in billion euros)Advertising investments and net advertising revenue of the media in Germany 2009-2018
- Investment in advertising and net advertising revenues of the media in Germany in 2017 and 2018 (in billion euros)Investment in advertising and net advertising revenues of the media 2017-2018
- Gross advertising market share of advertising media types in Germany in 2018Advertising market share of media types in Germany 2018
- Advertising expenditure of the leading 30 advertisers in Germany in 2018 (in million euros)Advertisers with highest advertising expenditure in Germany 2018
- Ranking of the industries with the highest advertising expenditure in above-the-line media in Germany from January to June 2018 (in million euros)Industries with the highest above-the-line media advertising expenditure Germany 2018
- Number of job offers in advertising in Germany in 2018, by job areaJob openings in advertising in Germany 2018, by job area
- Television advertising
The most important statistics
- Gross and net television advertising revenue in Germany from 2002 to 2016 (in billion euros)Gross and net TV advertising revenue in Germany 2002-2016
- Gross advertising revenue of television channels in Germany in 2018 (in million euros)Gross advertising revenue of TV channels in Germany 2018
- Number of aired television commercials in Germany from 2002 to 2018 (in millions)Number of TV commercials in Germany 2002-2018
- Air time of television commercials in Germany from 2002 to 2018 (in minutes)Air time of TV commercials in Germany 2002-2018
- Cost per mille (CPM) for 30 seconds of television commercials in Germany from 2000 to 2018 (in euros)CPM for television commercials in Germany 2000-2018
- Cost per mille (CPM) for television commercials (age group 14 to 49 years) in Germany from 2002 to 2018 (in euros)CPM for television commercials (14-49 years) in Germany 2002-2018
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The most important statistics
- Gross advertising expenditure of the print media in Germany from 2013 to 2018 (in billion euros)Advertising expenditure of the print media in Germany 2013-2018
- Sales of daily newspapers in Germany in 2017 and 2018 (in billion euros)Daily newspaper sales Germany 2017-2018
- Net advertising revenue of newspapers in Germany from 1995 to 2018 (in million euros)Net advertising revenue of newspapers in Germany 1995-2018
- Paid circulation of newspapers in Germany in the 1st quarter 2019, by typePaid circulation of newspapers in Germany Q1 2019, by type
- Net advertising revenue of consumer magazines in Germany from 2004 to 2018 (in million euros)Net advertising revenue of consumer magazines in Germany 2004-2018
- Gross advertising expenditure in consumer magazines in Germany in 2017 and 2018, by segment (in million euros)Advertising expenditure in consumer magazines in Germany 2017-2018, by segment
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- Internet advertising
The most important statistics
- Online advertising expenditure in Germany from 2006 to 2018 (in million euros)Online advertising expenditure in Germany 2006-2018
- Revenues from digital display advertising in Germany from 2013 to 2018, with a forecast for 2019 (in million euros)Digital display advertising revenue in Germany 2013-2019
- Net revenue from online and mobile advertising (display) in Germany from 2003 to 2015 (in million euros)Online advertising revenue (display) in Germany 2003-2015
- Gross advertising volume of the most popular online advertising formats in Germany from 2015 to 2018 (in million euros)Gross advertising volume of popular online advertising formats in Germany 2015-2018
- Investments in traditional online advertising in Germany from 2015 to 2018*, by industry (in million euros)Online advertising investments in Germany 2015-2018, by industry
- Companies with the highest investments in online advertising in Germany in 2018 (in million euros)Companies with the highest online advertising spend in Germany 2018
- Radio advertising
The most important statistics
- Daily reach of the radio in Germany according to ma 2019 Audio IDaily reach of the radio in Germany according to ma 2019 Audio I
- Average daily radio listening time in Germany from 1995 to 2019 (in minutes)Daily radio listening time in Germany 1995-2019
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- Gross advertising revenue of radio marketers RMS, AS&S and Euro Classic in Germany in 2018Gross advertising revenue of radio advertising marketers in Germany 2018
- ma 2019 Audio I: gross reach of radio marketers in Germany (in 1,000)Reach of marketers in radio advertising in Germany according to ma 2019 Audio I
- Out-of-home and cinema advertising
The most important statistics
- Advertising investments in out-of-home and cinema advertising in Germany from 2013 to 2018 (in billion euros)Advertising investments in out-of-home and cinema advertising in Germany 2013-2018
- Gross revenue of out-of-home media in Germany in 2017 and 2018 (in million euros)Revenue of out-of-home-media in Germany 2017-2018
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- Largest companies ranked by out-of-home advertising investments in Germany in 2018 (in million euros)Companies with the highest investments in out-of-home advertising in Germany 2018
- Leading products ranked by advertising investments in out-of-home advertising in Germany in 2013 (in million euros)Products with the highest investments in out-of-home advertising in Germany 2013
- Would you say that cinema advertising is an essential part of the cinema experience or do you rather consider it a nuisance?Survey on the level of acceptance of cinema advertising in Germany 2014
- Agency rankings
The most important statistics
- Leading advertising agencies ranked by Manager Magazin creative index score in Germany in 2017Leading advertising agencies according to Manager Magazin creative index Germany 2017
- Most successful advertising agencies ranked by number of ADC creativity points in Germany in 2018Most successful agencies according to ADC creativity ranking in Germany 2018
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- Red Box ranking of the most creative advertising agencies in Germany in 2019, by creativity points*Red Box creativity ranking of advertising agencies in Germany 2019
- Best agencies in the field of digital creation based on their score in the BVDW-Kreativranking in Germany in 2018Ranking of the best agencies in digital creation in Germany 2018
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Further Content: Statistics, Studies, and Topic Pages
Statistics
- U.S. online video ad spend 2015, by industry
- U.S. online video ad spend share 2015, by industry
- Digital advertising expenditure in Norway 2013-2017, by format
- Digital display advertising expenditure in Ireland 2011-2015
- Mobile advertising expenditure in Finland 2008-2015
- Digital display advertising expenditure in Finland 2008-2015
- Mobile advertising expenditure in Germany 2012-2015
- Digital display advertising expenditure in the United Kingdom (UK) 2010-2015
- Digital advertising expenditure in the United Kingdom (UK) 2010-2015
- Digital display advertising expenditure in Greece 2008-2015
- Digital display advertising expenditure in Austria 2008-2015
- Digital display advertising expenditure in Germany 2008-2015
- Mobile advertising expenditure in France 2011-2015
- Digital display advertising expenditure in Belgium 2008-2015
- Digital display advertising expenditure in France 2008-2015
- CPG digital campaigns ROAS in the U.S. 2013-2016
- Countries with highest digital ad spend per internet user 2016
- CPG digital campaigns ROAS in the U.S. 2016, by product
- CPG digital campaigns ROAS in the U.S. 2016, by ad content
Studies
- Digital advertising in Latin America
- Digital advertising in Europe
- Digital advertising in North America
- Digital advertising in the U.S.
- Digital advertising formats in the U.S.
- Digital advertising in Canada
- Digital advertising in the United Kingdom (UK)
- Advertising in Europe
- Advertising market in the U.S.
- Digital video advertising in the U.S. (DMO)
- Advertising in the United Kingdom (UK)
- BRICS advertising
- TV advertising in the U.S.
- Advertising in Turkey
- Advertising in Italy
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