Digital advertising spending in the U.S. 2012-2015, by type

Published by Statista Research Department, Nov 30, 2014
This statistic shows digital advertising spending in the United States in 2012 and 2013 and a forecast until 2015, broken down by type. The source predicts that social media advertising expenditures will reach approximately 1.3 billion U.S. dollars in 2015.

Digital advertising expenditure in the United States from 2012 to 2015, by type (in million U.S. dollars)

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Release date

November 2014

Region

United States

Survey time period

2012 and 2013

Supplementary notes

* Forecast.
Figures are before (gross) negotiated discounts - 15 percent agency commission.
Agency commissions have been deducted from the figures.
Figures do not include production costs.

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