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Digital advertising expenditure in Italy 2008-2015

Published by Statista Research Department, Nov 30, 2014
This statistic displays digital advertising spending in Italy from 2008 to 2013, with forecast to 2015. It was forecast that advertising spending would reach 1.5 billion euro in 2014. Digital ad spend grew during the period in consideration.

Digital advertising expenditure in Italy from 2008 to 2015 (in million euro)

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Release date

November 2014

Region

Italy

Survey time period

2008 to November 2014

Supplementary notes

* Forecast
** At current prices. Exchange rate vs. US$ = 0.73095
Figures are after (net) negotiated discounts.
Agency commission has not been deducted from the figures.
The figures do not include production costs.

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