E-commerce penetration APAC 2021 by country or region

Published by S. Ganbold, Nov 21, 2022
By January 2021 internet users in Indonesia purchase the most items online, with 87 percent of active internet users shopping online. This was the highest e-commerce penetration rate throughout the Asia Pacific region, followed by Thailand and Malaysia.

Active e-commerce penetration in the Asia Pacific region as of January 2021, by country or region

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Release date

January 2021

Region

APAC

Survey time period

January 2021

Age group

16 to 64 years

Special properties

among internet users who bought something online via any device in the past month

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