E-commerce penetration APAC Q3 2019 by country or region

The third quarter of 2019 saw internet users in Indonesia purchase the most items online, with 88 percent of active internet users shopping online. This was the highest e-commerce penetration rate throughout the Asia Pacific region, followed by Malaysia and Thailand.

Active e-commerce penetration in the Asia Pacific region as of 3rd quarter 2019, by country or region

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Sources

Release date

January 2020

Region

APAC

Survey time period

Q3 2019

Age group

16 to 64 years

Special properties

among internet users who bought something online via any device in the past month

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