Try our corporate solution for free!
(212) 419-8286
hadley.ward@statista.com

Purchase incentives for books in France 2015, by gender

This statistic displays purchase incentives for books among French respondent as of 2015, by gender. It reveals that women were more receptive to the presence of an author on television or on the radio in their purchasing process than men. Indeed, 53 percent of women interviewed cited it as an incentive to purchase a book, compared to 40 percent of men.

Incentives to purchase books in France as of 2015, by gender*

Loading statistic...
You need to log in to download this statistic
Register for free
Already a member?
Log in
Show detailed source information?
Register for free
Already a member?
Log in
Source

Release date

March 2015

Region

France

Survey time period

February 3 to 11, 2015

Number of respondents

776 respondents

Age group

15 years and older

Special properties

people who choose the book they will purchase before going to a point of sale

Method of interview

Computer-assisted telephone interviews (CATI)

Supplementary notes

* This question was phrased by the source as follows: "what can make you want to purchase a book in particular before going to the point of sale?"

Respondents could cite several purchase incentives.

Statista Accounts: Access All Statistics. Starting from $468 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.

Single Account
The ideal entry-level account for individual users
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references
$59 $39 / Month *
in the first 12 months
Corporate Account
Full access

Corporate solution including all features.

* Prices do not include sales tax.

Statistics on "Books in France"

Further Content: You might find this interesting as well

Statista Accounts: Access All Statistics. Starting from $468 / Year
Learn more about how Statista can support your business.