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Book purchase incentives in France 2015, by age group

This statistic shows purchase incentives for books among French respondents as of 2015, by age group. It reveals that respondents aged 65 and older were the most receptive to recommendations from a journalist or a critic. However, only 13 percent of them cited a recommendation from an internet user as an incentive to buy a book.

Incentives to purchase books in France as of 2015, by age group*

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Source

Release date

March 2015

Region

France

Survey time period

February 3 to 11, 2015

Number of respondents

776 respondents

Age group

15 years and older

Special properties

people who choose the book they will purchase before going to a point of sale

Method of interview

Computer-assisted telephone interviews (CATI)

Supplementary notes

* This question was phrased by the source as follows: "what can make you want to purchase a book in particular before going to the point of sale?"

Respondents could cite several purchase incentives.

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Statistics on "Books in France"

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