This statistic displays the changes in e-mail marketing programs in the United Kingdom (UK) in 2013. In 2013, e-mail strategy was mostly focused on increasing targeting, with 88 percent of respondents reporting an increase in targeting.
How have your client's e-mail marketing programs changed in 2013?
Basic Account
Get to know the platform
You only have access to basic statistics.
This statistic is not included in your account.
Single Account
The ideal entry-level account for individual users
- Instant access to 1m statistics
- Download in XLS, PDF & PNG format
- Detailed references
$59 $39 / Month *
in the first 12 months
Corporate Account
Full access
Corporate solution including all features.
* Prices do not include sales tax.
Further Content: You might find this interesting as well
Statistics
- E-mail opens on mobile devices in the United Kingdom (UK) 2018, by sector
- Click-through rates in the United Kingdom (UK) 2018, by type of campaign
- E-mail service providers share of e-mail campaigns in the United Kingdom (UK) 2013
- E-mail marketing click-to-open rates in the United Kingdom (UK) 2018
- E-mail marketing KPI change in the United Kingdom (UK) 2016
- E-mail service providers: areas of client focus in the United Kingdom (UK) 2013
- E-mail marketing open rates in the United Kingdom (UK) 2018
- Primary driver of changes in e-mail marketing volume in the United Kingdom (UK) 2013
- Ranking of sectors by e-mail opens on a mobile device in the United Kingdom (UK) 2016
- E-mail marketing open rates in the United Kingdom (UK) 2018, by campaign type
- E-mail opens on desktops in the United Kingdom (UK) 2018, by sector
- Delivery rates in the United Kingdom (UK) 2018, by sector
- E-mail marketing: number of segments used in the United Kingdom (UK) 2012-2014
- E-mail marketing unsubscribe-to-open rates in the United Kingdom (UK) 2018
- Challenges to deliver successful email marketing programs in the UK 2016-2017
- Importance of e-mail marketing in the United Kingdom (UK) 2010-2013, by B2B and B2C
- Marketing tactics returning the best ROI paired with e-mail marketing UK 2012-2014
- B2B tech vendors' most successful marketing tactics during the COVID-19 pandemic 2020
- Unsubscribe-to-open rates in the United Kingdom (UK) 2018, by sector
UK DMA. (December 9, 2014). How have your client's e-mail marketing programs changed in 2013? [Graph]. In Statista. Retrieved February 28, 2021, from https://www.statista.com/statistics/417432/e-mail-marketing-program-changes-uk/
UK DMA. "How have your client's e-mail marketing programs changed in 2013?." Chart. December 9, 2014. Statista. Accessed February 28, 2021. https://www.statista.com/statistics/417432/e-mail-marketing-program-changes-uk/
UK DMA. (2014). How have your client's e-mail marketing programs changed in 2013?. Statista. Statista Inc.. Accessed: February 28, 2021. https://www.statista.com/statistics/417432/e-mail-marketing-program-changes-uk/
UK DMA. "How Have Your Client's E-mail Marketing Programs Changed in 2013?." Statista, Statista Inc., 9 Dec 2014, https://www.statista.com/statistics/417432/e-mail-marketing-program-changes-uk/
UK DMA, How have your client's e-mail marketing programs changed in 2013? Statista, https://www.statista.com/statistics/417432/e-mail-marketing-program-changes-uk/ (last visited February 28, 2021)