E-mail marketing CTR in Great Britain 2021-2022

Published by Statista Research Department, Jun 20, 2023
In 2022, marketing e-mails in Great Britain had a click-through rate (CTR) of 1.84 percent. A year earlier, the rate stood at 1.65 percent. E-mail marketing click-through rate (CTR) shows the share of people who opened an e-mail and clicked on a link or an ad in the e-mail.

E-mail marketing click-though rate (CTR) in Great Britain in 2021 and 2022

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Release date

April 2023

Region

United Kingdom (Great Britain)

Survey time period

2021 and 2022

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E-mail marketing worldwideContent marketingE-mail usage in the United StatesMarketing personalization worldwideDigital advertising worldwide
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