Survey on the revenue development in the agency sector in Germany 2015-2018

To what degree has the revenue (gross income) of your agency changed this year compared to last year?

Survey on the revenue development in the agency sector in Germany 2015-2018 This statistic shows the results of a survey on the revenue development in the agency sector in Germany from 2015 to 2018. During the 2018 survey period it was found that almost 50 percent of GWA member agencies stated that their revenues had increased compared to the previous year.
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To what degree has the revenue (gross income) of your agency changed this year compared to last year?

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Revenue increaseStagnant revenueRevenue decrease
Frühjahrsmonitor 2015 (n=74)72%10%18%
Frühjahrsmonitor 2016 (n=69)71%2%27%
Frühjahrsmonitor 2017 (n=69)63%11%26%
Frühjahrsmonitor 2018 (n=84)49.3%6.8%43.8%
Revenue increaseStagnant revenueRevenue decrease
Frühjahrsmonitor 2015 (n=74)72%10%18%
Frühjahrsmonitor 2016 (n=69)71%2%27%
Frühjahrsmonitor 2017 (n=69)63%11%26%
Frühjahrsmonitor 2018 (n=84)49.3%6.8%43.8%
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This statistic shows the results of a survey on the revenue development in the agency sector in Germany from 2015 to 2018. During the 2018 survey period it was found that almost 50 percent of GWA member agencies stated that their revenues had increased compared to the previous year.
Show more
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