This statistic presents information on the most common methods of searching for product information by distance selling users in Spain in 2013. During the survey period, it was found that 41 percent of respondents were using customer ratings in blogs or forums.
Product information search activities of distance selling users in Spain in 2013
Characteristic
Share of respondents
Retailer or manufacturer website
49.4%
Search engines
44%
Online marketplace
43.2%
Customer ratings in blogs or forums
41%
Recommendations from friends, acquaintances, and colleagues
36.9%
Price comparison sites
33.3%
Customer ratings on the supplier’s website
32.3%
Product check in a retail store
26.6%
Catalog
26.5%
Product test ratings / expert test reports
16.8%
Social media platforms, such as Facebook and Twitter
Profit from the additional features of your individual account
Currently, you are using a shared account. To use individual functions (e.g., mark statistics as favourites, set
statistic alerts) please log in with your personal account.
If you are an admin, please authenticate by logging in again.
Learn more about how Statista can support your business.
DHL Group. (May 20, 2014). Product information search activities of distance selling users in Spain in 2013 [Graph]. In Statista. Retrieved January 26, 2025, from https://www.statista.com/statistics/420316/spain-product-information-search-activities/?__sso_cookie_checker=failed
DHL Group. "Product information search activities of distance selling users in Spain in 2013." Chart. May 20, 2014. Statista. Accessed January 26, 2025. https://www.statista.com/statistics/420316/spain-product-information-search-activities/?__sso_cookie_checker=failed
DHL Group. (2014). Product information search activities of distance selling users in Spain in 2013. Statista. Statista Inc.. Accessed: January 26, 2025. https://www.statista.com/statistics/420316/spain-product-information-search-activities/?__sso_cookie_checker=failed
DHL Group. "Product Information Search Activities of Distance Selling Users in Spain in 2013." Statista, Statista Inc., 20 May 2014, https://www.statista.com/statistics/420316/spain-product-information-search-activities/?__sso_cookie_checker=failed
DHL Group, Product information search activities of distance selling users in Spain in 2013 Statista, https://www.statista.com/statistics/420316/spain-product-information-search-activities/?__sso_cookie_checker=failed (last visited January 26, 2025)
Product information search activities of distance selling users in Spain in 2013 [Graph], DHL Group, May 20, 2014. [Online]. Available: https://www.statista.com/statistics/420316/spain-product-information-search-activities/?__sso_cookie_checker=failed
