Survey on initial media for product research on the internet in Germany 2013

This statistic shows the results of a survey on the initial media for product research on the internet in Germany in 2013. During the survey period it was found that 54 percent of respondents aged up to 19 years stated that they had seen interesting products on television, that they had later looked up on the internet.

Which of the following media have made you aware of interesting products, that you looked for on the internet later?

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Sources

Release date

June 2014

Region

Germany

Survey time period

2013

Number of respondents

1,008 respondents

Age group

14-49 years

Method of interview

Computer-assisted telephone interviews (CATI)

Supplementary notes

Multiple answers were possible.

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