BMW cars were the most expensive automobiles sold in the EU in 2019. With an average price tag of roughly 50,260 euros, the car maker ranked ahead of fellow German manufacturer Mercedes-Benz. Fiat was the only brand to witness a decline in average sale price between 2015 and 2019. Mercedes-Benz is part of the Daimler AG and was the leading luxury car brand by global sales in 2019.
Car prices highest in Denmark
Of countries within the EU, Norway had the highest average car prices. In 2019, Norwegian consumers paid around 17,000 euros more than the EU-28 average. Consumers in Denmark and Switzerland also paid considerably more than most nations. These three countries have high purchasing power parities.
Mercedes-Benz European market share at 4.9%
Mercedes-Benz’s European market share in December 2020 amounted to 5.9 percent. This was 0.4 percent higher than at the start of the year. Mercedes was one of the top-selling brands in Europe over 2020. In September 2020, the leading passenger car brand in Europe was VW, with Mercedes-Benz ranking in second.
Average price (including tax) of passenger cars in the EU in 2015 and 2019, by brand
(in euros)
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ICCT. (December 18, 2020). Average price (including tax) of passenger cars in the EU in 2015 and 2019, by brand (in euros) [Graph]. In Statista. Retrieved October 11, 2024, from https://www.statista.com/statistics/425240/eu-car-sales-average-prices-in-by-make/
ICCT. "Average price (including tax) of passenger cars in the EU in 2015 and 2019, by brand (in euros)." Chart. December 18, 2020. Statista. Accessed October 11, 2024. https://www.statista.com/statistics/425240/eu-car-sales-average-prices-in-by-make/
ICCT. (2020). Average price (including tax) of passenger cars in the EU in 2015 and 2019, by brand (in euros). Statista. Statista Inc.. Accessed: October 11, 2024. https://www.statista.com/statistics/425240/eu-car-sales-average-prices-in-by-make/
ICCT. "Average Price (including Tax) of Passenger Cars in The Eu in 2015 and 2019, by Brand (in Euros)." Statista, Statista Inc., 18 Dec 2020, https://www.statista.com/statistics/425240/eu-car-sales-average-prices-in-by-make/
ICCT, Average price (including tax) of passenger cars in the EU in 2015 and 2019, by brand (in euros) Statista, https://www.statista.com/statistics/425240/eu-car-sales-average-prices-in-by-make/ (last visited October 11, 2024)
Average price (including tax) of passenger cars in the EU in 2015 and 2019, by brand (in euros) [Graph], ICCT, December 18, 2020. [Online]. Available: https://www.statista.com/statistics/425240/eu-car-sales-average-prices-in-by-make/