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Gender comparison of digital coupons usage in France 2014, by product type

This statistic shows the usage penetration of digital coupons for several types of products in France in 2014, by gender. It reveals that the share of female respondents who had used an online coupon to purchase fashion and accessories was roughly nine points higher than among male respondents.

Percentage of people having bought products using a coupon on the internet in France in 2014, by product type and gender

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Sources

Release date

September 2014

Region

France

Survey time period

June 4 to 10, 2014

Number of respondents

1,000 respondents

Age group

15 years and older

Method of interview

Online survey

Supplementary notes

Shares have been rounded by source.

This question was phrased by the source as follows: "For which product types have you already used a coupon on the internet?"

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Statistics on "Coupon and promotional offer usage in the United Kingdom (UK)"

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