Decision factors for holidays in the United Kingdom (UK) in 2014

How important are the following factors when deciding whether to holiday in the UK?

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Release date

September 2014


United Kingdom

Survey time period


Number of respondents


Special properties

UK holidaymakers

Supplementary notes

*Source notes the report is based on two independent surveys conducted in September 2014. The first survey included a poll of World Travel Market stakeholders (n=1,229). The second survey, used for this statistic, included British holidaymakers who took a minimum seven-day summer holiday in the United Kingdom or overseas in 2014.

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