Video advertising influence on further product research in India 2014, by device

The graph shows online video advertising influence on further product research among consumers in India as of May 2014, broken down by device. It was found that 26 percent of consumers who saw video ads on their mobile devices had searched for further information two or three times in the past.

Have you searched for more information after seeing a digital video ad?

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Sources

Release date

January 2015

Region

India

Survey time period

April and May 2014

Number of respondents

1,000 respondents

Age group

16 years and older

Special properties

among internet users

Supplementary notes

The source does not provide the original wording of the question posed during the survey. The wording of the question chosen for this statistic may therefore differ slightly from the original.

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Statistics on "Video advertising and marketing"

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