
Projected usage of selected retailers' apps for holiday shopping in the U.S. 2021
During a September 2021 survey, 95 percent of Macy's app users in the United States said they intended to use the department store's app for their holiday shopping. In addition, nearly 85 percent of Amazon's mobile app users expressed plans to use it for purchases during this period, while 73 percent of those using Walmart's app stated wanting to use it for this purpose.