Asia: path to multi-channel retail purchases 2014

Most frequently used paths to purchase with multi-channel retailers according to online shoppers in Asia as of October 2014

Asia: path to multi-channel retail purchases 2014 This statistic presents preferences of Asian consumers regarding multi-channel retailing. As of October 2014, it was found that 40 percent of respondents from the region had searched for goods online and also purchased them online. Thirteen percent of respondents stated that they had searched for goods online and then bought them in a store.
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Most frequently used paths to purchase with multi-channel retailers according to online shoppers in Asia as of October 2014

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Share of respondents
Buy online, pick up in store5%
Search online and in store, buy in store7%
Search online and in store, buy online9%
Search in store, buy online11%
Search online, buy in store13%
Search in store, buy in store15%
Search online, buy online40%
Share of respondents
Buy online, pick up in store5%
Search online and in store, buy in store7%
Search online and in store, buy online9%
Search in store, buy online11%
Search online, buy in store13%
Search in store, buy in store15%
Search online, buy online40%
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This statistic presents preferences of Asian consumers regarding multi-channel retailing. As of October 2014, it was found that 40 percent of respondents from the region had searched for goods online and also purchased them online. Thirteen percent of respondents stated that they had searched for goods online and then bought them in a store.
Show more
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