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Importance of packaging in cigarette brand choice in EU-28 2014
Importance of packaging in cigarette brand choice in EU-28 2014
How important is or was the packaging in your choice of brand of cigarettes?
by Statista Research Department,
last edited
May 29, 2015
This statistic displays how important packaging is as a factor in determining the choice of cigarette brand purchased in EU-28 countries in 2014. Of respondents, 45 percent thought the packaging was not at all important in determining the choice of cigarette brand purchased.
How important is or was the packaging in your choice of brand of cigarettes?
Loading statistic...
| Share of respondents | |
|---|---|
| Very important | 6% |
| Fairly important | 16% |
| Not very important | 32% |
| Not at all important | 45% |
| Don't know | 1% |
| Share of respondents | |
|---|---|
| Very important | 6% |
| Fairly important | 16% |
| Not very important | 32% |
| Not at all important | 45% |
| Don't know | 1% |
© Statista 2019
About this statistic
Sources: TNS; European Commission
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Description
Source
More information
by Statista Research Department,
last edited
May 29, 2015
This statistic displays how important packaging is as a factor in determining the choice of cigarette brand purchased in EU-28 countries in 2014. Of respondents, 45 percent thought the packaging was not at all important in determining the choice of cigarette brand purchased.
- Sources
- TNS; European Commission
- Show further sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- May 2015
- Region
- Europe
- Survey time period
- November 29, to December 08, 2014
- Number of respondents
- 27,801 respondents
- Age group
- 15 years and over
- Method of interview
- Face-to-face interview
- Supplementary notes
- Exact formulation of the question: "QC5.2 How important is or was each of the following factors in your choice of brand of cigarettes? The packaging"
Source
- Sources
- TNS; European Commission
- Show further sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- May 2015
More information
- Region
- Europe
- Survey time period
- November 29, to December 08, 2014
- Number of respondents
- 27,801 respondents
- Age group
- 15 years and over
- Method of interview
- Face-to-face interview
- Supplementary notes
- Exact formulation of the question: "QC5.2 How important is or was each of the following factors in your choice of brand of cigarettes? The packaging"
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