U.S. smartphone app attributes 2014

This statistic shows a selection of attributes associated with frequently used apps according to users in the United States as of September 2014. During the survey period, it was found that 63 percent of survey respondents agreed that their frequently used apps made their life easier.

Attributes associated with frequently used apps according to users in the United States as of September 2014

Characteristic	Percentage of respondents
Makes my life easier	63%
Clear instructions for using app	63%
Appealing design and aesthetic	57%
Consistent experience on multiple devices	57%
Always has new content	45%
Brand I interact with offline	43%

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Release date

May 2015

More information

Region

United States

Survey time period

September 12 to September 22, 2014

Number of respondents

8,470 respondents

Age group

18 to 64 years

Special properties

Smartphone users who used any app in the past 7 days

Method of interview

Online survey

Supplementary notes

Percentages based on Top 2 Box. Question: "Thinking about the [...] apps that you use frequently and those that you do not use very often or at all, to what extent do you agree or disagree that the following attributes are true of [...] apps that you use more frequently?"

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