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Ranking of industries with the highest TV advertising expenditure in Germany 2017
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Ranking of industries with the highest TV advertising expenditure in Germany 2017
Industries with the highest spendings on TV advertising in Germany from January to December 2017 (in million euros)
This statistic shows a ranking of the 20 industries with the highest television advertising expenditure in Germany from January to December 2017. In the period of consideration, the services sector ranked second with a TV ad expenditure of over 1.85 billion euros.
Industries with the highest spendings on TV advertising in Germany from January to December 2017 (in million euros)
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This statistic shows a ranking of the 20 industries with the highest television advertising expenditure in Germany from January to December 2017. In the period of consideration, the services sector ranked second with a TV ad expenditure of over 1.85 billion euros.
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- Release date
- May 2018
- Region
- Germany
- Survey time period
- January to December 2017
- Special properties
- as of February 26, 2018
- Supplementary notes
- Figures have been rounded.
Source
- Show sources information
- As a Premium user you get access to the detailed source references and background information about this statistic.
- Show publisher information
- Release date
- May 2018
More information
- Region
- Germany
- Survey time period
- January to December 2017
- Special properties
- as of February 26, 2018
- Supplementary notes
- Figures have been rounded.
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Television in Germany
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Statistics on "Television in Germany"
- Overview
The most important statistics
- Revenue from private television in Germany in 2015 and 2016, by segment (in million euros)Private television revenue in Germany 2015-2016, by segment
- Share of television viewers in total population on average weekdays in Germany from 1988 to 2018Share of TV viewers in total population in Germany 1988-2018
- Daily time spent watching television in Germany as of May 13th, 2019, by age group (in minutes)Television consumption in Germany as of May 2019, by age group
- Pay TV revenue in Germany from 2002 to 2014 (in million euros)Pay TV revenue in Germany 2002-2014
- Audience market share of selected television stations in Germany in 2018Market share of selected TV stations in Germany 2018
- Most popular television genres in Germany from 2016 to 2018Most popular television genres in Germany 2016-2018
- Revenues
The most important statistics
- Total yields of the "ARD ZDF Deutschlandradio Beitragsservice" (formerly Gebühreneinzugszentrale - GEZ) in Germany from 2005 to 2017 (in billion euros)Total yields from TV and radio license fees in Germany 2005-2017
- Revenues of regional public broadcasting institutions in Germany in 2016 and 2017 (in million euros)Revenue of regional public broadcasting institutions in Germany 2016-2017
- Revenue of public service broadcaster Zweites Deutsches Fernsehen (ZDF) in Germany from 2005 to 2016 (in million euros)Revenue of Zweites Deutsches Fernsehen (ZDF) in Germany 2005-2016
- Revenue of the RTL media group in Germany from 2005 to 2018 (in million euros)Revenue of the RTL media group in Germany 2005-2018
- Revenue of ProSiebenSat. 1 Media SE from 2005 to 2018 (in million euros)Revenue of ProSiebenSat. 1 Media SE 2005-2018
- Revenue of Sky Deutschland in Germany from 2004 to 2013 (in million euros)Revenue of Sky Deutschland in Germany 2004-2013
- Infrastructure
The most important statistics
- Number of television households in Germany from 2007 to 2018 (in millions)Number of households with TV reception in Germany 2007-2018
- Number of households with cable TV access in Germany from 2008 to 2018 (in millions)Number of households with cable TV in Germany 2008-2018
- Number of households with HDTV reception in Germany in 2018, by reception channel on main TV device (in millions)Number of households with HDTV in Germany 2018, by reception channel
- Distribution of different types of television reception in households in Germany from 2008 to 2018Share of TV households in Germany 2008-2018, by reception channel
- Share of digital television usage in Germany from the 4th quarter of 2011 to the 4th quarter of 2018Market share of digital TV usage in Germany 2011-2018
- Average number of receivable television channels per household in Germany from 1988 to 2016Number of receivable television channels in Germany 1988-2016
- Number of pay TV channels in Germany from 2004 to 2016Pay TV channels in Germany 2004-2016
- Technical reach of television stations in Germany in 2019 (in millions)Reception potential of TV channels in Germany 2019
- Television usage
The most important statistics
- Share of television viewers in total population on average weekdays in Germany from 1988 to 2018Share of TV viewers in total population in Germany 1988-2018
- Average daily television viewing time in Germany from 1997 to 2018 (in minutes)Daily time spent watching television in Germany 1997-2018
- Average daily time spent watching television in Germany from 2017 to 2018, by age group (in minutes)Daily television viewing time in Germany 2017-2018, by age group
- Average daily television viewing time in Germany in 2014, by federal state (in minutes)Average daily television viewing time in Germany 2014, by federal state
- Daily time spent watching television by men in Germany in 2013 and 2014, by age group (in minutes)Daily TV viewing time of men in Germany 2013-2014, by age group
- Daily time spent watching television by women in Germany in 2013 and 2014, by age group (in minutes)Daily TV viewing time of women in Germany 2013-2014, by age group
- Average daily television viewing time of children (3-13 years) in Germany in selected years from 1995 to 2018 (in minutes)Television viewing time of children in Germany 1995-2018
- Audience market shares
The most important statistics
- Market share of television channels in Germany in 2018Market share of TV channels in Germany 2018
- Audience market share of public-service television broadcaster ARD in Germany from 2000 to 2018Market share of public-service TV broadcaster ARD in Germany 2000-2018
- Audience market share of public-service broadcaster ZDF in Germany from 2001 to 2018Market share of public-service broadcaster ZDF in Germany 2001-2018
- Audience market share of commercial television station RTL in Germany from 2000 to 2018Market share of TV broadcaster RTL in Germany 2000-2018
- Audience market share of commercial television station ProSieben in Germany from 2000 to 2018Market share of commercial television station ProSieben in Germany 2000-2018
- Audience market share of commercial television station Sat.1 in Germany from 2000 to 2018Market share of commercial television station Sat.1 in Germany 2000-2018
- Audience market share of commercial television station VOX in Germany from 2000 to 2018Market share of commercial television station VOX in Germany 2000-2018
- Audience market share of commercial television station kabel eins in Germany from 2000 to 2018Market share of commercial television station kabel eins in Germany 2000-2018
- TV advertising
The most important statistics
- Gross advertising revenue of television channels in Germany in 2018 (in million euros)Gross advertising revenue of TV channels in Germany 2018
- Industries with the highest spendings on TV advertising in Germany from January to December 2017 (in million euros) Ranking of industries with the highest TV advertising expenditure in Germany 2017
- Number of aired television commercials in Germany from 2002 to 2017 (in millions)Number of TV commercials in Germany 2002-2017
- Air time of television commercials in Germany from 2002 to 2017 (in minutes)Air time of TV commercials in Germany 2002-2017
- Cost per mille (CPM) for 30 seconds of television commercials in Germany from 2000 to 2018 (in euros)CPM for television commercials in Germany 2000-2018
- Cost per mille (CPM) for television commercials (age group 14 to 49 years) in Germany from 2002 to 2017 (in euros)CPM for television commercials (14-49 years) in Germany 2002-2017
- Outlook
The most important statistics
- Total revenue of the television industry in Germany from 2013 to 2022* (in million euros)Television industry revenues in Germany 2013-2022
- Revenue of individual TV market segments in Germany from 2004 to 2020* (in million euros)TV market revenue in Germany 2004-2020, by segment
- License fee revenues of public-service TV broadcasters in Germany from 2003 to 2021* (in million euros)License fee revenues of public-service TV broadcasters in Germany 2003-2021
- TV advertising revenues in Germany from 2003 to 2022* ( in million euros)TV advertising revenues in Germany 2003-2022
- Number of television households in Germany from 2005 to 2021, by channel of reception* (in millions)Number of TV households in Germany 2005-2021, by reception channel
- Number of pay TV households in Germany from 2009 to 2022* (in millions)Number of pay-TV households in Germany 2009-2022
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Statistics
- Net income of the TV advertising market in Germany 1998-2016
- TV ad spend in Latin America 2015-2021
- Peru: TV ad spend 2018-2022
- TV advertising spending share in South Africa 2008-2015
- TV ad spend in Argentina 2015-2021
- TV advertising spending share in Qatar 2008-2015
- MENA TV ad spend 2000-2021
- FAANG TV ad spend in the U.S. 2015-2018
- Television share of advertising expenditure in the European Union (EU 28) 2009-2017
- Rio 2016: data on advertising on NBC
- TV advertising spending change in South Korea 2008-2015
- Opinion on frequency of ad breaks on secondary commercial TV in the UK 2014-2017
- U.S. oil and gas field exploration services: ad spend to sales ratio 2011-2015
- Automatic circuit breakers: sales volume in the UK 2008 to 2017
- Lithuania: number of enterprises in the manufacture of cement industry 2008-2016
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- Direct Impact: How TV Drives Outcomes for Direct-Disruptor Brands
- Advanced TV Trends
- Advertising in the Nordics
- Advertising market in the U.S.
- Advertising in the United Kingdom (UK)
- Advertising worldwide
- Advertising industry in Spain
- Advertising in Europe
- Advertising in Germany
- Advertising in Turkey
- Advertising in Belgium
- Advertising in Africa
- Advertising in the Netherlands
Statistics on "Television in Germany"
- Revenue from private television in Germany in 2015 and 2016, by segment (in million euros)
- Share of television viewers in total population on average weekdays in Germany from 1988 to 2018
- Daily time spent watching television in Germany as of May 13th, 2019, by age group (in minutes)
- Pay TV revenue in Germany from 2002 to 2014 (in million euros)
- Audience market share of selected television stations in Germany in 2018
- Most popular television genres in Germany from 2016 to 2018
- Total yields of the "ARD ZDF Deutschlandradio Beitragsservice" (formerly Gebühreneinzugszentrale - GEZ) in Germany from 2005 to 2017 (in billion euros)
- Revenues of regional public broadcasting institutions in Germany in 2016 and 2017 (in million euros)
- Revenue of public service broadcaster Zweites Deutsches Fernsehen (ZDF) in Germany from 2005 to 2016 (in million euros)
- Revenue of the RTL media group in Germany from 2005 to 2018 (in million euros)
- Revenue of ProSiebenSat. 1 Media SE from 2005 to 2018 (in million euros)
- Revenue of Sky Deutschland in Germany from 2004 to 2013 (in million euros)
- Number of television households in Germany from 2007 to 2018 (in millions)
- Number of households with cable TV access in Germany from 2008 to 2018 (in millions)
- Number of households with HDTV reception in Germany in 2018, by reception channel on main TV device (in millions)
- Distribution of different types of television reception in households in Germany from 2008 to 2018
- Share of digital television usage in Germany from the 4th quarter of 2011 to the 4th quarter of 2018
- Average number of receivable television channels per household in Germany from 1988 to 2016
- Number of pay TV channels in Germany from 2004 to 2016
- Technical reach of television stations in Germany in 2019 (in millions)
- Average daily television viewing time in Germany from 1997 to 2018 (in minutes)
- Average daily time spent watching television in Germany from 2017 to 2018, by age group (in minutes)
- Average daily television viewing time in Germany in 2014, by federal state (in minutes)
- Daily time spent watching television by men in Germany in 2013 and 2014, by age group (in minutes)
- Daily time spent watching television by women in Germany in 2013 and 2014, by age group (in minutes)
- Average daily television viewing time of children (3-13 years) in Germany in selected years from 1995 to 2018 (in minutes)
- Market share of television channels in Germany in 2018
- Audience market share of public-service television broadcaster ARD in Germany from 2000 to 2018
- Audience market share of public-service broadcaster ZDF in Germany from 2001 to 2018
- Audience market share of commercial television station RTL in Germany from 2000 to 2018
- Audience market share of commercial television station ProSieben in Germany from 2000 to 2018
- Audience market share of commercial television station Sat.1 in Germany from 2000 to 2018
- Audience market share of commercial television station VOX in Germany from 2000 to 2018
- Audience market share of commercial television station kabel eins in Germany from 2000 to 2018
- Gross advertising revenue of television channels in Germany in 2018 (in million euros)
- Industries with the highest spendings on TV advertising in Germany from January to December 2017 (in million euros)
- Number of aired television commercials in Germany from 2002 to 2017 (in millions)
- Air time of television commercials in Germany from 2002 to 2017 (in minutes)
- Cost per mille (CPM) for 30 seconds of television commercials in Germany from 2000 to 2018 (in euros)
- Cost per mille (CPM) for television commercials (age group 14 to 49 years) in Germany from 2002 to 2017 (in euros)
- Total revenue of the television industry in Germany from 2013 to 2022* (in million euros)
- Revenue of individual TV market segments in Germany from 2004 to 2020* (in million euros)
- License fee revenues of public-service TV broadcasters in Germany from 2003 to 2021* (in million euros)
- TV advertising revenues in Germany from 2003 to 2022* ( in million euros)
- Number of television households in Germany from 2005 to 2021, by channel of reception* (in millions)
- Number of pay TV households in Germany from 2009 to 2022* (in millions)
- Net television advertising income in Germany from 1998 to 2016 (in billion euros)
- TV advertising spending in Latin America from 2015 to 2021 (in billion U.S. dollars)
- TV advertising spending in Peru from 2018 to 2022 (in million U.S. dollars)
- Television advertising expenditure share in South Africa from 2008 to 2015
- TV advertising spending in Argentina from 2015 to 2021 (in billion U.S. dollars)
- Television advertising expenditure share in Qatar from 2008 to 2015
- TV advertising spending in Middle East and North Africa (MENA) from 2000 to 2021 (in million U.S. dollars)
- TV advertising spending of Facebook, Amazon, Apple, Netflix and Google (FAANG) in the United States from 2015 to 2018 (in million U.S. dollars)
- Share of advertising spending going on television in the European Union (EU 28) from 2009 to 2017
- Selected data on advertising on NBC in August 2016
- Television advertising expenditure growth in South Korea from 2008 to 2015
- Opinion of TV viewers on frequency of advertising breaks on secondary commercial channels in the United Kingdom (UK) from 2014 to 2017
- Advertising spending as percent of sales in the oil and gas field exploration services industry in the United States from 2011 to 2015
- Sales volume of automatic circuit breakers in the United Kingdom (UK) from 2008 to 2017 (number of items)
- Number of enterprises in the manufacture of cement industry in Lithuania from 2008 to 2016
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