Impact of mobile apps in creative and media industries in Ontario, Canada as of October 2013

Canada: impact of mobile apps in OCMIs in Ontario 2013 This statistic shows the responses to a survey regarding mobile apps and creative and media industries in Canada as of October 2013. During the reported period, 68 percent of creative industry respondents stated that mobile apps impacted their creative and media businesses by providing an additional platform for distributing content.
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Share of respondents
Provide additional platform for distributing content68%
Improve customer satisfaction54%
Provide real-time information50%
Increase sales or advertising revenue43%
Increase efficiency36%
Reduce operating costs36%
Create connected workplace32%
Boost bottom line profits32%
Improve resource utilization21%
Gain productivity14%
No measurable benefit7%
Share of respondents
Provide additional platform for distributing content68%
Improve customer satisfaction54%
Provide real-time information50%
Increase sales or advertising revenue43%
Increase efficiency36%
Reduce operating costs36%
Create connected workplace32%
Boost bottom line profits32%
Improve resource utilization21%
Gain productivity14%
No measurable benefit7%

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Description Source More information
This statistic shows the responses to a survey regarding mobile apps and creative and media industries in Canada as of October 2013. During the reported period, 68 percent of creative industry respondents stated that mobile apps impacted their creative and media businesses by providing an additional platform for distributing content.
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Release date
October 2013
Region
Canada
Survey time period
June to October 2013
Number of respondents
165 respondents
Special properties
Industry professionals
Method of interview
Online survey
Supplementary notes
Ontario Creative and Media Industries - OCMIs
Ontario data only.

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