Canada: impact of mobile apps in OCMIs in Ontario 2013
Impact of mobile apps in creative and media industries in Ontario, Canada as of October 2013
This statistic shows the responses to a survey regarding mobile apps and creative and media industries in Canada as of October 2013. During the reported period, 68 percent of creative industry respondents stated that mobile apps impacted their creative and media businesses by providing an additional platform for distributing content.
Impact of mobile apps in creative and media industries in Ontario, Canada as of October 2013
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| Share of respondents | |
|---|---|
| Provide additional platform for distributing content | 68% |
| Improve customer satisfaction | 54% |
| Provide real-time information | 50% |
| Increase sales or advertising revenue | 43% |
| Increase efficiency | 36% |
| Reduce operating costs | 36% |
| Create connected workplace | 32% |
| Boost bottom line profits | 32% |
| Improve resource utilization | 21% |
| Gain productivity | 14% |
| No measurable benefit | 7% |
Source
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Statistics on "Media in Canada"
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