Canada: impact of mobile apps in OCMIs in Ontario 2013

This statistic shows the responses to a survey regarding mobile apps and creative and media industries in Canada as of October 2013. During the reported period, 68 percent of creative industry respondents stated that mobile apps impacted their creative and media businesses by providing an additional platform for distributing content.

Impact of mobile apps in creative and media industries in Ontario, Canada as of October 2013

Share of respondents
Provide additional platform for distributing content68%
Improve customer satisfaction54%
Provide real-time information50%
Increase sales or advertising revenue43%
Increase efficiency36%
Reduce operating costs36%
Create connected workplace32%
Boost bottom line profits32%
Improve resource utilization21%
Gain productivity14%
No measurable benefit7%
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Source

Release date

October 2013

Region

Canada

Survey time period

June to October 2013

Number of respondents

165 respondents

Special properties

Industry professionals

Method of interview

Online survey

Supplementary notes

Ontario Creative and Media Industries - OCMIs
Ontario data only.

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Statistics on "Media in Canada"

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