This statistic shows the frequency of rum consumption in France in 2023, by user type. In 2023, an estimated 2.8 million people in France were heavy rum users.
Number of people consuming rum in France in 2023, by user type
(in 1,000s)
* The source indicates: Heavy users had consumed three glasses of rum or more in the past month. Medium users had consumed one or two glasses of rum in the past month. Light users had consumed no rum at all in the past month. Figures estimated by the source on the basis of survey responses.
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Kantar. (June 13, 2024). Number of people consuming rum in France in 2023, by user type (in 1,000s) [Graph]. In Statista. Retrieved March 15, 2025, from https://www.statista.com/statistics/440121/rum-usage-by-user-type-in-france/?__sso_cookie_checker=failed
Kantar. "Number of people consuming rum in France in 2023, by user type (in 1,000s)." Chart. June 13, 2024. Statista. Accessed March 15, 2025. https://www.statista.com/statistics/440121/rum-usage-by-user-type-in-france/?__sso_cookie_checker=failed
Kantar. (2024). Number of people consuming rum in France in 2023, by user type (in 1,000s). Statista. Statista Inc.. Accessed: March 15, 2025. https://www.statista.com/statistics/440121/rum-usage-by-user-type-in-france/?__sso_cookie_checker=failed
Kantar. "Number of People Consuming Rum in France in 2023, by User Type (in 1,000s)." Statista, Statista Inc., 13 Jun 2024, https://www.statista.com/statistics/440121/rum-usage-by-user-type-in-france/?__sso_cookie_checker=failed
Kantar, Number of people consuming rum in France in 2023, by user type (in 1,000s) Statista, https://www.statista.com/statistics/440121/rum-usage-by-user-type-in-france/?__sso_cookie_checker=failed (last visited March 15, 2025)
Number of people consuming rum in France in 2023, by user type (in 1,000s) [Graph], Kantar, June 13, 2024. [Online]. Available: https://www.statista.com/statistics/440121/rum-usage-by-user-type-in-france/?__sso_cookie_checker=failed
