Asia: research methods for multi-channel retail products 2014

Most frequently used methods of researching multi-channel retail products according to online shoppers in Asia as of October 2014

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Release date

March 2015

Region

Asia

Survey time period

August to October 2014

Number of respondents

5,275 respondents

Special properties

Digital buyers

Method of interview

Online survey

Supplementary notes

Research was conducted in five countries in Asia: China (mainland) (n=1,083), Hong Kong (n=1,021), Japan (n=1,055), Singapore (n=1,031) and South Korea (n=1,085)

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