This statistic shows the leading ten fast moving consumer goods brands ranked by consumer reach in Cantabria, Spain, in 2014. While Campofrío ranked third in Spain in terms of Consumer Reach Points, it ranked highest in the region.
Leading fast moving consumer goodsbrands ranked by consumer reach in Cantabria (Spain) in 2014
(in million Consumer Reach Points*)
* 'Consumer Reach Points' measure a brand's importance in terms of the number of times brands are chosen by shoppers. This estimate is calculated by multiplying three numbers: penetration (how many surveyed households bought the brand), population (number of surveyed households in the country under study), and frequency (how often surveyed households bought the brand).
** 12,000 households nationwide. Number of households per region were not disclosed.
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Kantar Worldpanel. (July 9, 2015). Leading fast moving consumer goodsbrands ranked by consumer reach in Cantabria (Spain) in 2014 (in million Consumer Reach Points*) [Graph]. In Statista. Retrieved March 16, 2025, from https://www.statista.com/statistics/445046/leading-fmcg-brands-in-cantabria-spain/?__sso_cookie_checker=failed
Kantar Worldpanel. "Leading fast moving consumer goodsbrands ranked by consumer reach in Cantabria (Spain) in 2014 (in million Consumer Reach Points*)." Chart. July 9, 2015. Statista. Accessed March 16, 2025. https://www.statista.com/statistics/445046/leading-fmcg-brands-in-cantabria-spain/?__sso_cookie_checker=failed
Kantar Worldpanel. (2015). Leading fast moving consumer goodsbrands ranked by consumer reach in Cantabria (Spain) in 2014 (in million Consumer Reach Points*). Statista. Statista Inc.. Accessed: March 16, 2025. https://www.statista.com/statistics/445046/leading-fmcg-brands-in-cantabria-spain/?__sso_cookie_checker=failed
Kantar Worldpanel. "Leading Fast Moving Consumer Goodsbrands Ranked by Consumer Reach in Cantabria (Spain) in 2014 (in Million Consumer Reach Points*)." Statista, Statista Inc., 9 Jul 2015, https://www.statista.com/statistics/445046/leading-fmcg-brands-in-cantabria-spain/?__sso_cookie_checker=failed
Kantar Worldpanel, Leading fast moving consumer goodsbrands ranked by consumer reach in Cantabria (Spain) in 2014 (in million Consumer Reach Points*) Statista, https://www.statista.com/statistics/445046/leading-fmcg-brands-in-cantabria-spain/?__sso_cookie_checker=failed (last visited March 16, 2025)
Leading fast moving consumer goodsbrands ranked by consumer reach in Cantabria (Spain) in 2014 (in million Consumer Reach Points*) [Graph], Kantar Worldpanel, July 9, 2015. [Online]. Available: https://www.statista.com/statistics/445046/leading-fmcg-brands-in-cantabria-spain/?__sso_cookie_checker=failed
