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Digital ad recall by U.S. internet users 2015, by format and device

Digital advertising recall among internet users in the United States as of July 2015, by ad format and device

by Statista Research Department, last edited Aug 4, 2015
Digital ad recall by U.S. internet users 2015, by format and device The graph shows information on digital advertising recall among internet users in the United States as of July 2015, broken down by ad format and device. According to the research, full-screen interactive formats, such as PageGrabber X or ScreenShift had the highest recall on smartphones, with 58 percent of respondents remembering those ads.
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Digital advertising recall among internet users in the United States as of July 2015, by ad format and device

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by Statista Research Department, last edited Aug 4, 2015
The graph shows information on digital advertising recall among internet users in the United States as of July 2015, broken down by ad format and device. According to the research, full-screen interactive formats, such as PageGrabber X or ScreenShift had the highest recall on smartphones, with 58 percent of respondents remembering those ads.
Show more
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