Ford's vehicle sales in Canada - Q4 2018 & 2019

This statistic represents the Ford Motor Company's vehicle sales in Canada during the fourth quarter of 2018 and 2019. In the fourth quarter of 2019, the Ford Motor Company sold roughly 57,600 cars to customers in Canada, accounting for around 14 percent of the market.

Why is Ford selling less in Canada?

In the fourth quarter of 2019, Ford Motor Company’s quarterly vehicle sales were down eight percent compared to the same period in 2018, and yet, Ford still remains the most popular auto manufacturer in Canada. The entire industry seems to be in a lull and falling sales of passenger cars are not exclusive to Ford. As consumers appear to increasingly prefer SUVs and pickup trucks, Ford’s F-series has risen in sales in 2019. Adapting marketing to consumer changes has been important for rivals who are increasing sales, and companies such as Tesla are benefitting riding on the wave of popularity of electric vehicles in Canada.

Ford Motor Company's vehicle sales in Canada in 4th quarter of 2018 and 2019

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Sources

Release date

February 2020

Region

Canada

Survey time period

Q4 2018 and 2019

Supplementary notes

The values are for the Ford Motor Company, including all brands.

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