The statistic shows the leading reasons why marketing professionals worldwide do not spend more on location-based advertising as of May 2015. It was found that 23 percent of agency marketers and 21 percent of brand marketers said that the inability to measure success was the main reason holding them back from increasing location-based advertising budgets.
Reasons for not spending more on mobile location-based advertising according to marketing professionals worldwide as of May 2015
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xAd, & eMarketer. (August 6, 2015). Reasons for not spending more on mobile location-based advertising according to marketing professionals worldwide as of May 2015 [Graph]. In Statista. Retrieved March 29, 2024, from https://www.statista.com/statistics/452779/reasons-not-spending-mobile-location-based-advertising-worldwide/
xAd, und eMarketer. "Reasons for not spending more on mobile location-based advertising according to marketing professionals worldwide as of May 2015." Chart. August 6, 2015. Statista. Accessed March 29, 2024. https://www.statista.com/statistics/452779/reasons-not-spending-mobile-location-based-advertising-worldwide/
xAd, eMarketer. (2015). Reasons for not spending more on mobile location-based advertising according to marketing professionals worldwide as of May 2015. Statista. Statista Inc.. Accessed: March 29, 2024. https://www.statista.com/statistics/452779/reasons-not-spending-mobile-location-based-advertising-worldwide/
xAd, and eMarketer. "Reasons for Not Spending More on Mobile Location-based Advertising According to Marketing Professionals Worldwide as of May 2015." Statista, Statista Inc., 6 Aug 2015, https://www.statista.com/statistics/452779/reasons-not-spending-mobile-location-based-advertising-worldwide/
xAd & eMarketer, Reasons for not spending more on mobile location-based advertising according to marketing professionals worldwide as of May 2015 Statista, https://www.statista.com/statistics/452779/reasons-not-spending-mobile-location-based-advertising-worldwide/ (last visited March 29, 2024)
Reasons for not spending more on mobile location-based advertising according to marketing professionals worldwide as of May 2015 [Graph], xAd, & eMarketer, August 6, 2015. [Online]. Available: https://www.statista.com/statistics/452779/reasons-not-spending-mobile-location-based-advertising-worldwide/