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Market share of internet pure players and offline mail order retailers in Germany from 2010 to 2020*

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Offline mail order retailersInternet pure players
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Description Source More information
This statistic shows a comparison of the market share of internet pure players and offline mail order retailers in Germany in 2010 and 2012, and a forecast for 2020. For 2020, the IfH expects the market share of retailers that sell their products solely online to increase to roughly 8.4 percent.
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Release date
April 2014
Region
Germany
Survey time period
As of April 2014
Age group
Supplementary notes
* Forecast.
The term offline mail order retailer refers to companies that offer product orders via catalogue, post card or phone.

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