Age and gender distribution of mobile shoppers in Germany 2013-2016

Demographic data on smartphone usage for mobile shopping in Germany from 2013 to 2016

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Sources

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Release date

May 2016

Region

Germany

Survey time period

2013 to 2016

Number of respondents

2013: n=1.097; 2014: n=1.074; 2015: n=1,054; 2016: n=1,043

Age group

18-69 years

Method of interview

Online survey

Supplementary notes

* 2013: n=1,097; 2014: n=1,074; 2015: n=1,054.
Figures have been rounded.

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