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U.S. home shopping viewer activities on second screen 2014, by age

Leading shopping-related activities among second screen using home shopping viewers in the United States as of December 2014, by age group

by Statista Research Department, last edited Jun 25, 2015
U.S. home shopping viewer activities on second screen 2014, by age This statistic presents the percentage of shopping-related activities among second screen using home shopping viewers in the United States as of December 2014, sorted by age group. It was found that 75 percent of respondents aged 55 years and older reported using a second screen to search for price comparisons when watching home shopping TV.
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Leading shopping-related activities among second screen using home shopping viewers in the United States as of December 2014, by age group

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Statistics on "Second screen usage"
  • Devices and usage
  • User demographics
  • Second screen activities
  • Social media
  • Sports
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