U.S. Millennial mom in-store smartphone shopping activities 2014

This statistic ranks the most popular in-store smartphone shopping activities of Millennial mothers in the United States as of December 2014. During the survey period, 62 percent of respondents stated that they searched for or downloaded mobile coupons while using their phone when out shopping.
Welcome to Statista!

We are the global leading platform for business data from 600 industries and 50 countries.

Our 700 employees believe that facts cause big changes and promote brilliant ideas. We want to offer you the best basis for fast and effective decisions: Learn more.
Most popular in-store smartphone shopping activities of Millennial mothers in the United States as of December 2014
Share of respondents who use their phone when out shopping
Search for/download mobile coupons62%
Search for better prices elsewhere51%
Search for recipes51%
Text photo or videos to other people to ask for opinions46%
Search for or read product reviews44%
Make online purchases of products you see in store17%
Loading statistic...
You need to log in to download this statistic
Register for free
Already a member?
Log in
Statista Accounts: Access All Statistics. Starting from $588 / Year
Basic Account
Get to know the platform

You only have access to basic statistics.
This statistic is not included in your account!

Premium Account
Your perfect start with Statista
  • Instant access to 1m statistics
  • Download in XLS, PDF & PNG format
  • Detailed references

$49 / Month *

Corporate Account
Full access

Corporate solution including all features.

* All products require an annual contract.
   Prices do not include sales tax.
Leading companies trust Statista:
paypalgoogleadobepgsamsungtelekom
I think of Statista as Google for researchers. Statista provides you with the information you search for right away.
Dr. Horst Stipp

Dr. Horst Stipp
EVP, Research & Innovation, Advertising Research Foundation

Statistics on "Mothers in the U.S."
  • Overview
The most important statistics
  • Birth
  • Single mothers
  • Teenage mothers
  • Working mothers
Discover Statista
Need help with using Statista for your research? Tutorials and first steps
Further Content: Statistics, Studies, and Topic Pages
Do you have any questions about our business solutions?

We provide you with detailed information about our Corporate Account.

Statista Accounts: Access All Statistics. Starting from $588 / Year
Learn more about how Statista can support your business.