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Open rates of marketing e-mails worldwide 2018, by industry

Open rates of advertising e-mails worldwide as of October 2018, by industry

by A. Guttmann, last edited Jan 25, 2019
Open rates of marketing e-mails worldwide 2018, by industry This statistic shows the open rate of advertising e-mails worldwide as of October 2018, broken down by industry. Marketing e-mails related to the travel sector had an open rate of about 28 percent, while the highest open rate of promotional e-mails sent in 2018 was for arts and entertainment related e-mails.
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Open rates of advertising e-mails worldwide as of October 2018, by industry

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