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Mean unsubscribe rates of marketing e-mails worldwide in 2016, by industry

Mean unsubscribe rates of advertising e-mails worldwide in 2016, by industry

Mean unsubscribe rates of marketing e-mails worldwide in 2016, by industry This statistic shows the mean unsubscribe rate of advertising e-mails worldwide in 2016, broken down by industry. The unsubscribe rate indicates the share of unsubscribe requests in all delivered marketing e-mail messages. At 0.05 percent, e-mails related to the nonprofit and government sector had the lowest unsubscribe rate.
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Mean unsubscribe rates of advertising e-mails worldwide in 2016, by industry

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Description

Source

More information

This statistic shows the mean unsubscribe rate of advertising e-mails worldwide in 2016, broken down by industry. The unsubscribe rate indicates the share of unsubscribe requests in all delivered marketing e-mail messages. At 0.05 percent, e-mails related to the nonprofit and government sector had the lowest unsubscribe rate.
Show more
Release date
August 2016
Region
Worldwide
Survey time period
2016
Supplementary notes
The source does not specify the exact survey period.
Figures were rounded.
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