The graph presents the digital advertising revenue in selected countries worldwide in 2016. According to the estimates, digital ad revenue in China will reach 43.9 billion U.S. dollars by the end of 2016. Search advertising was the largest digital ad format in China that year. Mobile search generated approximately twice as much as desktop. An overview of all Digital Markets can be found here.
Statista’s Digital Market Outlook offers forecasts, detailed market insights and essential performance indicators of the most significant areas in the “Digital Economy”, including various digital goods and services. Alongside revenue forecasts for 50 countries worldwide, Statista offers additional insights into consumer trends and demographic structure of digital consumer markets.
Digital advertising revenue in selected countries worldwide in 2016 (in billion U.S. dollars)
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The graph presents the digital advertising revenue in selected countries worldwide in 2016. According to the estimates, digital ad revenue in China will reach 43.9 billion U.S. dollars by the end of 2016. Search advertising was the largest digital ad format in China that year. Mobile search generated approximately twice as much as desktop. An overview of all Digital Markets can be found here.
Statista’s Digital Market Outlook offers forecasts, detailed market insights and essential performance indicators of the most significant areas in the “Digital Economy”, including various digital goods and services. Alongside revenue forecasts for 50 countries worldwide, Statista offers additional insights into consumer trends and demographic structure of digital consumer markets.
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