Digital Market Outlook: e-publishing readers in the U.S. 2018, by income

The graph illustrates the share of digital publishing product users in the United States in 2018, broken down by income. The number of medium income e-publishing readers in the U.S. reached 27.1 percent in 2018. An overview of all Digital Markets can be found here.
Statista’s Digital Market Outlook offers forecasts, detailed market insights and essential performance indicators of the most significant areas in the “Digital Economy”, including various digital goods and services. Alongside revenue forecasts for 50 countries worldwide, Statista offers additional insights into consumer trends and demographic structure of digital consumer markets.

Share of digital publishing product users in the United States in 2018, by income

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Source

Release date

August 2018

Region

United States

Survey time period

July 2018

Supplementary notes

* Income is defined as personal net income and is divided into three categories:
-Low income is defined as the country-specific bottom third of the personal income allocation
-Medium income is defined as the country-specific average third of the personal income allocation
-High income is defined as the country-specific top third of the personal income allocation
ePublishing is defined as paid editorial/written content distributed over the Internet, including eBooks (fiction, non-fiction & academic eBooks) and digital editions (replicas) of consumer & trade/business magazines (eMagazine) and daily or weekly newspapers (ePaper). Open access content, paid content of newspaper or magazine websites and print or bundled subscriptions where digital editions come as a free extra are not included.
Further information on methodology can be found here.

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Statistics on "Digital publishing in the U.S. (DMO)"

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